The Land Bank of the Philippines (LANDBANK) was recognized by Kantar Philippines as one of the 2023 Best Philippine Brands under the “Banking” category for providing convenient, accessible and innovative banking services to unbanked and underserved Filipinos nationwide.
Kantar conferred the award to LANDBANK for its strong brand of service, decades of empowering the underserved, and for advancing financial inclusion in the country through the accessibility of its integrated physical and digital banking services.
The market research firm also highlighted the Bank’s efficient delivery of cash grants to beneficiaries of the National Government’s social amelioration programs, particularly the digital disbursement of financial assistance under the Conditional Cash Transfer (CCT) Program.
“This recognition is a testament to LANDBANK’s unwavering pursuit to reach and serve more Filipinos nationwide. We are continuously working towards the strategic expansion of our physical touchpoints and the enhancement of our digital channels to deliver exceptional and accessible banking service,” said LANDBANK President and CEO Lynette V. Ortiz.
In support of the National Government’s financial inclusion drive, LANDBANK has also onboarded 8.35 million Philippine Identification System (PhilSys) registrants for their own transaction accounts, under the Bank’s co-location strategy with the Philippine Statistics Authority (PSA).
The partnership aims to bank previously unbanked PhilSys registrants and grant them formal access to basic banking and other financial services.
LANDBANK likewise has 1,111 agent banking partners (ABP) nationwide that offer services such as cash out, cash in, fund transfer, bills payment, and opening and issuance of LANDBANK Agent Banking Cards in unbanked and underserved communities.
The Bank is also offering individuals who have no capacity to open a regular deposit savings account to open a LANDBANK “Perang Inimpok Savings Option” or PISO account with only P1.00 as minimum initial deposit and up to a maximum of P50,000 account balance.
LANDBANK has opened 52,406 PISO accounts for unbanked and underserved Filipinos including students, public utility vehicle drivers, vendors, farmers, and fishers, as of end-August 2023.
Kantar BrandZ Philippine Report
LANDBANK was recognized for its strong brand image in the Kantar BrandZ Philippine Report, which was based on a comprehensive survey conducted in 2022 covering 44 local brands across four categories – banks, communication providers, general retailers and beverages.
Kantar is a global marketing and data analytics company that specializes in analyzing, understanding, and interpreting consumer behavior and trends.
The 2023 Philippines Brand Awards is the first edition held by Kantar Philippines in the country to honor the top brands that bring value to the lives of Filipino consumers.
Advancing digital financial inclusion: LANDBANK and Palawan State University launch Cash-Lite Campus initiative
PUERTO PRINCESA, Palawan – LANDBANK and Palawan State University (PSU) have partnered to launch the Cash-Lite Campus initiative, advancing digital financial literacy and empowering students with secure, efficient banking solutions. Launched on 9 October 2025 at the PSU Performing Arts Center, the initiative aims to reduce cash dependency and streamline transactions for University’s students, faculty, and staff through mobile and e-banking services. “LANDBANK is here to help students build digital confidence in managing their finances — safely, smartly, and efficiently. Whether paying school fees, buying meals, or splitting costs with friends, our digital solutions make everyday transactions simpler and more secure,” said LANDBANK President and CEO Lynette V. Ortiz, who led the event, together with PSU President Dr. Ramon M. Docto and other officials. The Cash-Lite Campus initiative introduces the LANDBANK Mobile Banking App (MBA) and other e-payment channels, equipping students with essential digital financial skills. A key feature is the LANDBANK Piso Plus account, which can be opened via the LANDBANK MBA, with no initial deposit or maintaining balance. Pre-launch activities on 8 October engaged students in interactive missions to promote account opening and digital engagement. The launch also featured a financial literacy session and live demonstrations of cashless transactions using the LANDBANK MBA, highlighting the convenience and security of digital banking. The initiative is expected to result in over 12,000 new account openings and a significant boost in digital transactions at PSU, supporting LANDBANK’s mission to advance financial inclusion in the education sector. Following PSU, LANDBANK plans to expand the Cash-Lite Campus initiative nationwide, fostering digital adoption and financial empowerment among the youth. Through partnerships like this, LANDBANK continues to champion financial inclusion and digital innovation, ensuring students and educators are equipped to thrive in an increasingly digital economy.
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LANDBANK empowers small businesses with accessible financing, support services
As part of its steadfast efforts to drive economic activities and promote inclusive growth, LANDBANK has rolled-out a new lending program to empower micro, small, and medium enterprises (MSMEs) and their partner financial institutions with accessible financing and capacity-building support. Under the LIFTING MSMEs Lending Program — which stands for LANDBANK’s Innovative Financing Thrust Towards Inclusive National Growth thru Micro, Small, and Medium Enterprises — eligible borrowers may use loan proceeds for working capital, business expansion, equipment purchase or upgrade, renovation, digitalization, franchising, export and trade finance, and green or sustainable projects. “MSMEs are the backbone of the Philippine economy, making up 99.6% of total business establishments and employing 65% of the total workforce. Every loan extended to an MSME creates a ripple effect — sustaining jobs, uplifting families, and strengthening communities. Through the LIFTING MSMEs Lending Program, LANDBANK is fueling this multiplier effect to accelerate inclusive and sustainable growth across the nation,” said LANDBANK President and CEO Lynette V. Ortiz. Loan packages for every growth stage To support businesses at every stage of their journey, the program offers three (3) loan packages. The Start-Up Loan, ranging from ₱100,000 to ₱500,000, is designed for start-ups and microenterprises with less than one (1) year of operation. It comes with free financial literacy training, minimal collateral requirements, and low welcome interest rates. For micro and small enterprises with at least one (1) year in operation, the Step-Up Loan provides between ₱500,000 and ₱5 million in financing, with added benefits such as free training, interest rate reductions, provision of Point-of-Sale (POS) terminal, and eligibility to transition to higher financing. Meanwhile, the Level-Up Loan, offering up to ₱50 million, is available to small and medium enterprises with more than three (3) years of operations. This package provides strategic funding to scale businesses further, coupled with lower interest rates and access to a LANDBANK corporate credit card. Under the Program, LANDBANK also extends a rediscounting line to credit cooperatives, rural banks, and microfinance institutions (MFIs) that provide loan services to MSMEs to boost their lending capacity, covering up to 85% of outstanding receivables. How to apply Interested borrowers may apply for the LIFTING MSMEs Lending Program through the LANDBANK Business Loan Application (BLA) Portal, an online platform where loan applicants can directly submit their applications without the need for manual intervention. The Portal allows applicants to complete application forms, upload required documents, and track the status of their application. It is accessible 24/7 through the LANDBANK website at https://www.landbank.com. For more information, interested borrowers may visit any LANDBANK Lending Center or Branch, or contact LANDBANK’s Customer Care Hotline at (02) 8405-7000. ABOUT LANDBANK LANDBANK is the largest development financial institution in the country promoting financial inclusion, digital transformation, and sustainable national development. Present in all 82 provinces in the county, the Bank is committed to provide accessible and responsive financial solutions to empower Filipinos from countryside to countrywide.
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LANDBANK resumes operations in Cebu and Masbate; bolsters recovery support
LANDBANK has fully restored regular banking operations in Cebu and Masbate following the recent earthquake and Typhoon Opong, reaffirming its commitment to uninterrupted financial access for affected communities. All LANDBANK branches in both provinces are now operational, with the exception of the Aroroy, Masbate branch-lite unit, which remains temporarily closed due to a power outage. Clients are advised to use nearby branches, ATMs, or the Bank’s digital platforms for their immediate banking needs. Despite the calamities’ impact on its operations and personnel, LANDBANK continues to expand support to affected communities, mobilizing ₱4.9 million in monetary aid to affected areas. This includes ₱2 million for Cebu Province, ₱1.5 million for Bogo City, and ₱500,000 for Masbate Province, ₱200,000 for Masbate City, and ₱100,000 each for the municipalities of Uson, Dimasalang, Cawayan, Cataingan, Mandaon, Milagros and Palanas. On October 2, LANDBANK employees distributed 2,000 food relief packs to evacuees in Daanbantayan, Bogo City, Medellin, and San Remigio, Cebu. The relief operations were made possible through the voluntary efforts and cash contributions of LANDBANK employees, reflecting the Bank’s collective spirit of compassion and solidarity with affected communities. The Bank is also partnering with humanitarian group Waves for Water (W4) to deploy portable water filtration systems in the hardest-hit areas. “LANDBANK stands ready to deliver both immediate and sustained financial lifelines to our fellow Filipinos in Cebu and Masbate. Our emergency support programs ensure that all affected sectors — from farmers and fishers to MSMEs and wage earners — have the resources to recover and bounce back stronger,” said LANDBANK President and CEO Lynette V. Ortiz. Beyond immediate relief, LANDBANK is rolling out financial programs to support long-term recovery. These include: • CARES Plus Lending Program: Financing for MSMEs, cooperatives, and utilities for working capital, repairs, and disaster recovery. • Electronic Salary Loan (eSL): Quick access to credit for LANDBANK payroll account holders via digital platforms. • EasyCash for Emergencies: Emergency cash conversion for LANDBANK credit cardholders with flexible repayment terms. • Pension and Emergency Relief (PeER) Loan: Credit assistance for pensioners with LANDBANK Pension Accounts and government employees with LANDBANK Payroll Accounts, offering loan amounts ranging from ₱20,000 to ₱300,000. • Emergency Loans: Immediate financial assistance for government employees with LANDBANK Payroll Accounts and pensioners with LANDBANK Pension Accounts, up to P25,000. Borrowers with existing Salary or PeER Loans in good standing are also eligible. Clients may access LANDBANK services through open branches, over 2,900 ATMs nationwide, or online via the LANDBANK Mobile Banking App (MBA) and Link.BizPortal. For more information on the Bank’s emergency support programs, visit the nearest LANDBANK branch or contact the Customer Care Hotline at (02) 8405-7000.
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