(Top photo) Agusan del Norte Gov. Dale Corvera (7th from left) and LANDBANK President and CEO Cecilia C. Borromeo (8th from left) lead the ceremonial awarding of ACEF loans to palay farmer Agapito A. Bacalso Sr. (5th from right) and corn farmer Violita T. Prandas (4th from right) during the LANDBANK Financial Inclusion Forum in Las Nieves, Agusan del Norte attended by more than 600 small farmers (lower photo). Also introduced during the program was Baug CARP Beneficiaries MPC as the Bank’s Agent Banking Partners in Las Nieves, led by General Manager Luxmi Auxillo (5th from left). Joining them are Las Nieves Mayor Avelina Rosales (9th from left), Vice Mayor Larry Bautista (6th from left), and LANDBANK officials led by Branch Banking Sector Head EVP Joselito Gutierrez (3rd from left), Mindanao Lending Group Head FVP Charlotte I. Conde (2nd from left), East Mindanao Branches Group Head FVP Camilo C. Leyba (rightmost), and CARAGA Lending Center Head Department Manager Linbert Fajunio (leftmost).
LAS NIEVES, Agusan del Norte – For most residents of this 2nd class municipality in the northern part of the province, farming and fishing has been the way of life for its close to 30,000 residents, with the nearest banks and financial institutions still two hours away from the nearby cities of Bayugan and Butuan.
Las Nieves is one of the country’s 536 cities and municipalities out of 1,634 that have remained unbanked according to the 2017 Financial Inclusion Survey of the Bangko Sentral ng Pilipinas (BSP).
This year, it is one of eight municipalities where Land Bank of the Philippines (LANDBANK) is launching its Agent Banking Program, which will provide the public with basic banking transactions such as Point-of-Sale (POS) cash-out, prepaid card sale, card reload/card refund/withdrawal, balance inquiry, and bills payment.
Through partnerships with client cooperatives, associations, small and medium enterprises (SMEs), and private entities, LANDBANK’s Agent Banking Program is targeted to further expand its reach in remote and unbanked areas without the Bank’s presence.
During LANDBANK’s 5th Financial Inclusion (FI) Forum for 2019 here last October 12, 2019, the Bank formally introduced the Baug CARP Beneficiaries MPC (BCBMPC) as its first Agent Banking Partner in Las Nieves.
Launched in 2016, and now on its fourth year run, the half-day forum, dubbed “Ipon at Kabuhayan para sa ating Kababayan,” gathered more than 600 attendees, majority of whom are farmers and agrarian reform beneficiaries (ARBs).
“This is part of LANDBANK’s efforts in bringing our products and services closer to the countryside. With this campaign, we hope to uplift the lives of our fellow Filipinos, particularly the small farmers and fishers, and their families, who are in dire need of financial support for their agricultural livelihood activities,” said LANDBANK President and CEO Cecilia C. Borromeo.
BCBMPC started as an association of small fishers of shrimps and crabs in 1987. By 1995, they were officially recognized by the Department of Agrarian Reform (DAR) as an ARB-cooperative with 110 members. They were first granted a production loan by LANDBANK on October 12, 1998.
And exactly 21 years later, on October 12, 2019, LANDBANK has now partnered with BCBMPC as the Bank’s Agent Banking Partner in Las Nieves under the Agent Banking Program. The Cabadbaran City-based cooperative now boasts of 20,000 coop members, with total assets of P700 million.
The LANDBANK FI Forum is an initiative of the Bank in line with its financial inclusion thrust of serving unbanked communities across the country. Since its launch, LANDBANK has helped bring over 10,000 underserved Filipinos under the umbrella of formal financial services from 28 municipalities.
Las Nieves is the 5th stop of the FI Forums this year. A total of 3,252 farmers and fishers have already participated in the first five areas of the FI Forums namely, Sto. Niño, Cagayan; Rizal, Palawan; Libacao, Aklan; and Aloguinsan, Cebu. FI Forums will also be conducted in Mayantoc, Tarlac; Claveria, Misamis Oriental; and Polillo Islands, Quezon within the year.
During the event, LANDBANK featured modules on financial literacy to help farmers improve their income through the proper management of finances, as well as Bank products and services, particularly its direct lending programs for farmers.
These programs include the Accessible Funds For Delivery to Agrarian Reform Beneficiaries (AFFORD-ARBs), the Agricultural Competitiveness Enhancement Fund (ACEF), and the Rice Competitiveness Enhancement Fund (RCEF).
At the same time, BCBMPC received a ceremonial check from LANDBANK in the amount of Php200 million representing its loan from the Bank for relending to small farmers and fishers.
Joining LANDBANK President Borromeo at the event were Agusan del Norte Governor Dale B. Corvera, Las Nieves Mayor Avelina S. Rosales, LANDBANK Executive Vice President for Branch Banking Sector Joselito P. Gutierrez, East Mindanao Branches Group Head First Vice President Camilo C. Leyba, Mindanao Lending Group Head First Vice President Charlotte I. Conde, CARAGA Lending Center Head Department Manager Linbert Fajunio, and Butuan Branch Head Department Manager Augustus Manuel E. Mantua.
Meanwhile, farmers who availed of the ACEF loan program were also recognized during the event, namely Agapito A. Bacalso Sr. (palay production) and Violita T. Prandas (corn production).
Harvest of Dreams: Citrus pioneer turns Malabing Valley into land of opportunities
In Nueva Vizcaya, talk about citrus and one name always comes to mind. Known as the province’s Father of Citrus for pioneering the local citrus industry, farmer Alfonso Namuje, Jr. has long been recognized as a local hero, whose vision and determination turned Malabing Valley into a thriving citrus hub. “Nung bata pa ako, mahilig na ako magtanim ng mga halaman. Baka yun ang ibinigay ng Diyos sakin,” Mr. Namujhe recalls. From a young age, he was drawn to plants, a passion that led him to study agriculture in college. But life led him to a different direction. He found himself working at a pig farm in Laguna, where he eventually became a manager. It was only after seeing how the fruits he planted in his backyard were celebrated by the community that he realized his true calling. “Yung mga prutas na tinanim ko, pinag-piyestahan ng mga tao. Naisip ko na ito pala ang magpapayaman sa lugar,” he says. This inspired him to return to Malabing Valley and dedicate himself fully to uplifting his hometown through citrus farming. Before Mr. Namujhe introduced citrus, the valley’s main crops were corn and coffee. However, years of armed conflict had turned the area into a settlement for former rebel forces making financial institutions wary of investing. Still, he believed that providing livelihoods could be a powerful tool for change. “If there’s a marketable farm product in the area, the government will take notice. Roads, electricity, infrastructure — they will follow,” he says. Guided by this vision, he introduced citrus to the valley. He then left his well-paying job and moved back to Malabing Valley with his family. Together, they began building the foundation for what would become a thriving citrus hub. He established the Namujhe Integrated Farm, and shared knowledge with fellow farmers through the Malabing Valley Multi-Purpose Cooperative (MVMPC), which he helped organize. As interest in citrus grew, more farmers sought guidance. Through the MVMPC, farmers gained access to techniques, financial support, and farm inputs, while his own farm became a living classroom and an agri-tourism site. A critical part of this transformation was LANDBANK which believed in Mr. Namujhe’s vision when others refused to. The Bank provided the financial support needed for farmers to invest in inputs and expand operations. Citrus farming soon became a viable industry, improving livelihoods and attracting government attention — roads were built, connecting communities and markets, and what once took a five-day carabao ride to reach Solano could now be traversed in hours. Through years of research and experimentation, Mr. Namujhe refined orchard management, introduced new cultivars, and shared his knowledge with students, co-farmers, and visitors. Malabing Valley became the heart of citrus production in Cagayan Valley, with Kasibu officially recognized as the Citrus Capital of Luzon. “Nagpapasalamat talaga ang mga tao. They accept na ako talaga ang dahilan na nag-improve ang kanilang buhay. Sa akin, that’s my achievement. I can be proud of it,” he shared, reflecting on the gratitude of local farmers. “Si Dad, ibang level talaga. One man’s dream, naging isang community. Isang tao lang ang gumawa nito, and pulled everybody up,” says his daughter Josephine, who was inspired to follow his father’s footsteps. “Yung mga politician sinasabi nila, 'Alam mo, kami makakalimutan, pero ikaw – yung binigay mo na legacy dito, I don’t think makakalimutan ka,’” Josephine proudly added, highlighting how his father’s contributions have left a lasting imprint on the community. Mr. Namujhe’s efforts provided not just a new crop, but a new foundation for success, empowering countless farmers by granting them access to innovative citrus production techniques, financial support, and necessary farm supplies. Through his work, many young people were able to pursue their education, and several families successfully built quality homes and acquired properties in the lowlands. His leadership and advocacy significantly contributed to creating job opportunities, effectively improving the livelihood of the entire community. His pioneering work has earned him national recognition. Most recently, LANDBANK’s Gawad TANYAG Awards honored him as Ulirang Magsasaka, acknowledging the impact of his leadership, innovation, and community transformation. “LANDBANK is doing their work, kaya I'm loyal to them. Maraming pumupunta sa akin na iba. Pero hanggang nandiyan pa ang LANDBANK, kasama ko yan,” he added. Through his vision, determination, and unwavering commitment to his community, Mr. Namujhe turned a once-overlooked valley into a thriving citrus hub — leaving a legacy that will continue to inspire generations.
LEARN MOREStrengthening Palawan’s agri value chain: LANDBANK expands financing support for farmers, agri stakeholders
BROOKE’S POINT, Palawan – LANDBANK continues to strengthen its support for farmers and other players in the agricultural value chain with the regional rollout of the AGRISENSO Plus Lending Program in this province, bringing low-interest financing and capacity-building support closer to more agricultural communities nationwide. Over 1,400 farmers from the municipalities of Aborlan, Bataraza, Brooke’s Point, Narra, Quezon, Rizal, and Sofronio Española gathered for the event, reflecting the strong interest of Palawan’s agri communities for accessible and affordable credit assistance. LANDBANK President and CEO Lynette V. Ortiz and Bangko Sentral ng Pilipinas (BSP) Director Mynard Bryan R. Mojica led the launch on 10 October 2025 at Brooke’s Point Event Center. They were joined by Brooke’s Point Mayor Cesareo R. Benedito Jr., Narra Mayor Gerandy B. Danao, and national and local partners from the Department of Agriculture (DA), Department of Agrarian Reform (DAR), National Irrigation Administration (NIA), Bureau of Fisheries and Aquatic Resources (BFAR), Agricultural Credit Policy Council (ACPC), and Philippine Crop Insurance Corporation (PCIC). “With the continued rollout of the LANDBANK AGRISENSO Plus Lending Program nationwide, we are deepening our commitment to empower farmers and other agri stakeholders, including those in far-flung provinces like Palawan. We aim to provide them with the financing, tools, and partnerships needed to strengthen agricultural productivity and build resilient livelihoods,” said LANDBANK President and CEO Ortiz. Inclusive and holistic agri financing Developed in partnership with the DA, DAR, ACPC, NIA and other private sector partners, the AGRISENSO Plus Lending Program is LANDBANK’s enhanced value chain-based financing initiative to provide holistic support to agricultural players. The Program offers a fixed interest rate of 4.0% per annum for small farmers, fishers, and ARBs, with competitive rates for their associations and organizations, micro, small, and medium enterprises (MSMEs), large enterprises, anchor firms, and agriculture graduates. Borrowers benefit from simplified documentary requirements, free life and credit life insurance, and expanded access to technical and market support to help boost productivity and profitability. The AGRISENSO Plus Lending Program is complemented by the LANDBANK ASCEND (Agri-Fishery Support through Capability Enhancement for Nationwide Development) initiative, a capacity-building component that provides farmers and fishers with training on digital financial literacy, sustainable agriculture, and enterprise development. As of August 2025, LANDBANK has released ₱1.78 billion in loans under the AGRISENSO Plus Program, supporting over 12,000 borrowers nationwide. The Palawan rollout follows successful launches in Pampanga, Cagayan, Isabela, Batanes, Bukidnon, and Iloilo, with the next rollout scheduled in Negros Occidental later this month. Strengthening partnerships for growth The AGRISENSO Plus Lending Program also connects farmers and fishers to market opportunities through partnerships with anchor firms, such as Kita Agritech Corporation, Sarisuki Stores, Inc., TAO Foods Company, Inc., Yovel East Research and Development, Inc., and Unified Tillers Agriculture Cooperative (UTAC). Santeh Feeds Corporation recently joined the roster of the Program anchor firms following the signing of a memorandum of agreement with LANDBANK on 07 October 2025 at LANDBANK Plaza in Manila. The partnership will broaden the Program’s reach to aqua farmers nationwide who use Santeh Feeds’ products and services. It aims to boost productivity and strengthen the economic resilience of aqua farmers, while advancing sustainable aquaculture practices across the country. LANDBANK remains steadfast in its mission to advance countryside development and ensure food security by scaling up inclusive and sustainable financing for the agriculture sector — empowering rural communities and cultivating growth from countryside to countrywide. ABOUT LANDBANK LANDBANK is the largest development financial institution in the country promoting financial inclusion, digital transformation, and sustainable national development. Present in all 82 provinces in the county, the Bank is committed to provide accessible and responsive financial solutions to empower Filipinos from countryside to countrywide.
LEARN MOREAdvancing digital financial inclusion: LANDBANK and Palawan State University launch Cash-Lite Campus initiative
PUERTO PRINCESA, Palawan – LANDBANK and Palawan State University (PSU) have partnered to launch the Cash-Lite Campus initiative, advancing digital financial literacy and empowering students with secure, efficient banking solutions. Launched on 9 October 2025 at the PSU Performing Arts Center, the initiative aims to reduce cash dependency and streamline transactions for University’s students, faculty, and staff through mobile and e-banking services. “LANDBANK is here to help students build digital confidence in managing their finances — safely, smartly, and efficiently. Whether paying school fees, buying meals, or splitting costs with friends, our digital solutions make everyday transactions simpler and more secure,” said LANDBANK President and CEO Lynette V. Ortiz, who led the event, together with PSU President Dr. Ramon M. Docto and other officials. The Cash-Lite Campus initiative introduces the LANDBANK Mobile Banking App (MBA) and other e-payment channels, equipping students with essential digital financial skills. A key feature is the LANDBANK Piso Plus account, which can be opened via the LANDBANK MBA, with no initial deposit or maintaining balance. Pre-launch activities on 8 October engaged students in interactive missions to promote account opening and digital engagement. The launch also featured a financial literacy session and live demonstrations of cashless transactions using the LANDBANK MBA, highlighting the convenience and security of digital banking. The initiative is expected to result in over 12,000 new account openings and a significant boost in digital transactions at PSU, supporting LANDBANK’s mission to advance financial inclusion in the education sector. LANDBANK President and CEO Lynette V. Ortiz (2nd from left) and Senior Vice President Catherine Rowena B. Villanueva (rightmost), together with Waves for Water Philippines Operations Director Francelline Jimenez (leftmost), turn over 16 filtration systems, 16 handwashing stations, and 32 jerry cans to Palawan State University (PSU) President Ramon M. Docto (2nd from right) as part of the Bank’s Corporate Social Responsibility (CSR) program. The facilities will help address the lack of potable water and handwashing areas in the University for the benefit of students and teachers. Following PSU, LANDBANK plans to expand the Cash-Lite Campus initiative nationwide, fostering digital adoption and financial empowerment among the youth. Through partnerships like this, LANDBANK continues to champion financial inclusion and digital innovation, ensuring students and educators are equipped to thrive in an increasingly digital economy.
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