Expanding financial access for all: LANDBANK rolls out LANDBANKasama Program in remote areas

January 22, 2024

(left photo) LANDBANK Executive Vice President Liduvino S. Geron (8th from left), alongside Mayor Fernando B. Estavilla (7th from left) and DSWD Region VII Director Shalaine Marie S. Lucero (6th from left), spearheads the launch of the LANDBANKasama Program in the Municipality of President Carlos P. Garcia in Bohol to bring banking services closer to the residents of the island town. (right photo) LANDBANKasama Partner ZVN Store demonstrates to DSWD beneficiaries the convenience of conducting cash-in and cash-out transactions using LANDBANK’s point-of-sale terminal.

The Land Bank of the Philippines (LANDBANK) is ramping-up efforts towards expanding financial inclusion in the country with the nationwide rollout of the LANDBANKasama Program that will provide basic banking services in far-flung and underserved communities, also known as Geographically Isolated and Disadvantaged Areas (GIDAs).

The LANDBANKasama Program was launched as part of the state-run Bank’s Digital Financial Inclusion Caravan on 18 January 2024 with simultaneous events in 11 sites nationwide in the provinces of Batanes, Tarlac, Quezon, Oriental Mindoro, Camarines Sur, Bohol, Negros Occidental, Leyte, Cagayan de Oro City, Davao del Norte, and Sulu. 

The new LANDBANKasama Partners tapped in these sites will add to the Bank’s 1,113 accredited local partners operating 1,870 cash-out terminals as of December 2023.

The LANDBANK Digital Financial Inclusion Caravan, which promotes digital banking and the habit of saving through financial education, introduced the LANDBANKasama Program and the new LANDBANK PISO Plus, among the Bank’s latest offerings. 

“The LANDBANK Digital Financial Inclusion Caravan represents our steadfast commitment to fostering financial inclusion and empowering the underserved. We will continue to leverage on meaningful partnerships and digital technology to reach and serve even the farthest corners of the country,” said LANDBANK President and CEO Lynette V. Ortiz.

Expanded financial access through LANDBANKasama Program

To ensure financial access even in the most remote and underserved areas, LANDBANK is expanding its strategic partnerships with local players—client cooperatives, associations, rural banks, local government units (LGUs), micro, small and medium enterprises (MSMEs), and private entities, among others—to provide basic banking services on behalf of the Bank.

LANDBANKasama is a rebrand of the Bank’s Agent Banking Program (ABP), which better captures the goals of the Program in creating strategic points of banking access and promoting collaboration among local players towards expanding financial inclusion. 

LANDBANKasama Partners provide services such as cash withdrawals, cash deposit, fund transfers, bills payment, and balance inquiry, while helping to save on transportation costs for clients who previously needed to travel to other towns and cities for these basic banking transactions. 

The program benefits beneficiaries of the Conditional Cash Transfer (CCT) Program of the National Government, as well as government employees, teachers, students, and other private clients from underserved communities.

Banking and saving made easier with PISO Plus 

Participants open the new LANDBANK PISO Plus account on the spot using their smartphones through the LANDBANK Mobile Banking App, during the rollout of the Digital Financial Inclusion Caravan in the Municipality of Mayantoc in Tarlac.

To encourage more Filipinos into the habit of saving, the Bank also launched its newest product, the LANDBANK PISO Plus, which is a basic deposit account that interested customers can conveniently open online through the LANDBANK Mobile Banking App (MBA). 

With no initial deposit and no maintaining balance required, opening a LANDBANK PISO Plus account provides customers instant access to the Bank's other digital banking services. These include fund transfers, bills payment, e-commerce transactions, and cardless withdrawals through the LANDBANK MBA.

There is also no required average daily balance for the account to earn interest. Alongside a virtual Visa Debit Card, customers can opt to obtain a physical card for a nominal fee. 


LANDBANK is the largest development financial institution in the country promoting financial inclusion, digital transformation and sustainable development to benefit Filipinos. It is committed to provide responsive and meaningful services beyond banking, and leverage on innovative technology for safe, convenient, and accessible digital banking solutions.




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LANDBANK-backed co-op empowers rice, onion farmers in Nueva Ecija

TALAVERA, Nueva Ecija – For the longest time—despite working long, hard days in the field—rice farmer Ricardo Buenaventura struggled to improve his farm’s productivity and profitability due to lack of capital.  Ricardo could not pursue opportunities that would help expand his operations, such as acquiring a bigger farmland or investing in farm mechanization, with income that was just enough to sustain his family’s daily needs.  Determined to provide a better life for his family, Ricardo called on his fellow farmers facing similar challenges to work together to boost their production and income. They officially formed the Nagkakaisang Magsasaka Agricultural Primary Multi-Purpose Cooperative (PMPC) in 1992 with 16 members, and Ricardo as their Chairman.  As a newly-established cooperative, seeking credit assistance to support their operations proved to be a hurdle seemingly too difficult to overcome. Lenders often turned them away or offered hefty interest rates they could not afford at the time.  They found the boost they needed when Land Bank of the Philippines (LANDBANK) granted the co-op their very first loan amounting to P120,000.00 to fund their working capital.  “Nagtiwala sa amin ang LANDBANK kahit nagsisimula pa lamang ang aming kooperatiba. Binigyan nila kami ng pagkakataon para palakasin ang aming koop at pagbutihin ang aming kabuhayan,” said Buenaventura.  Growing with LANDBANK The co-op invested in farm machinery and equipment such as hauling trucks and mechanical dryers, and was able to improve its production to around 70,000 - 100,000 sacks of rice per cropping season. That initial partnership has come a long way. LANDBANK has since increased its total loan to Nagkakaisang Magsasaka Agricultural PMPC to P1 billion to fund its expanded operations, which now include relending to finance the production of its members, rice and agri-inputs trading, diesel retailing, rice milling, onion cold storage rental and trading, and importation of milled rice and fertilizers produced by the co-op. LANDBANK has also financed the construction of warehouses and an onion cold storage, as well as the purchase of farm machinery and equipment to improve agricultural productivity.  From having only 16 members, Nagkakaisang Magsasaka Agricultural PMPC’s membership base has grown to 1,500 consisting of farmers producing rice, onion and other high-value crops, backyard poultry and livestock raisers, and micro, small and medium enterprises (MSMEs) such as sari-sari store owners. "By empowering agricultural cooperatives, we are also enhancing small farmers’ access to credit, technology and other critical resources for growth. We look forward to partnering with more agri co-ops towards increasing productivity and ensuring food security in the country,” said LANDBANK President and CEO Lynette V. Ortiz. Uplifting lives of Nueva Ecija farmers With their fully-integrated services, the Nagkakaisang Magsasaka Agricultural PMPC is now able to support the growth requirements of its members throughout the entire rice production process, from planting to marketing and distribution.   Aside from financing the purchase of their members’ farm inputs, the co-op also serves as a ready market for their produce, buying wet palay at a fair price.  The co-op produces around 70,000 to 100,000 sacks of rice per cropping season under its own rice brand and distributes rice to consumers in Metro Manila, Quezon City, Marikina, Taguig, Parañaque, Bohol, Pampanga, and Tarlac.  The co-op is also diversifying its operations to provide more assistance to its onion farmer-members and strengthen the local onion value chain. Of their P1-billion LANDBANK loan, P112 million was allocated for the construction of an onion cold storage which has allowed their members to reduce agricultural losses and improve their income.  The co-op’s cold storage has a capacity of 60,000 bags of onions, allowing farmers to reduce agricultural losses and improve their income. “Sa tulong ng LANDBANK, marami na ang naipundar ng aming kooperatiba at naitulong sa palay farmers. Ngayon, nakakatulong na din kami sa onion farmers dito sa Nueva Ecija na palakasin ang kanilang produksyon,” said Ricardo.  Fully operational since April 2024, the co-op’s cold storage can accommodate up to 60,000 bags of onions and is expected to benefit onion growers from the municipalities of Bongabon, Guimba, Gabaldon, Llanera and Talavera.  The co-op also extends credit support to finance onion production and buys members’ produce at a more lucrative price compared to other markets in the Province in support of the local onion industry.  ABOUT LANDBANK LANDBANK is the largest development financial institution in the country serving the growth requirements of the local agriculture sector and the entire agri-value chain. Present in all 82 provinces in the country, the Bank is committed to providing accessible and affordable financial support towards boosting food security and advancing inclusive and sustainable development from countryside to countrywide.


LANDBANK launches ‘save and win’ promo for depositors

Land Bank of the Philippines (LANDBANK) launched a new promo that gives depositors the chance to win up to P1 million in cash and gadgets by growing their savings with the Bank.  Customers can earn e-raffle tickets and join the LANDBANK IpoNalo raffle promo by increasing their deposits in their LANDBANK accounts from 03 July 2024 to 31 January 2025.  LANDBANK will be selecting one (1) winner via electronic raffle for each major cash prize of P1 million for the grand prize and P500,000.00 and P250,000.00 as the 2nd and 3rd prizes, respectively.  Minor prizes also include iPhones, iPads and Macbook Airs, with 36 winners each.  The campaign aims to empower the Bank’s clients to practice responsible financial habits and build financial security to help achieve their financial goals faster.  “Through IpoNalo, we aim to help our clients build their savings through a broad range of secure and reliable deposit options, and possibly win prizes in the process. This is also our way of expressing our gratitude to our clients for their continued trust and loyalty,” said LANDBANK President and CEO Lynette V. Ortiz.  The LANDBANK IpoNalo promo is available for new and existing clients with LANDBANK accounts, such as regular passbook and ATM savings account, dollar savings account, regular and interest-bearing current account, Easy Savings Plus (ESP), OptiSaver Account, Green Growth Account, High Yield Savings Account (HYSA), and peso or dollar time deposit account.   Individual depositors will earn one (1) e-raffle ticket for every incremental average daily balance (ADB) of P100,000.00.  Meanwhile, private institutional depositors will earn one (1) e-raffle ticket for every incremental ADB of P1,000,000.00.  Participants must maintain their ADB until the end of the promo period on 31 January 2025 to remain eligible for the e-raffle draw on 14 February 2025.  The proceeds of the promo campaign will help fund the Bank's developmental programs and initiatives in favor of its mandated and priority economic sectors.  For complete details and mechanics on the LANDBANK IpoNalo promo, please visit the official LANDBANK website and social media channels, contact the nearest LANDBANK Branch nationwide, or call LANDBANK’s customer service hotline at (02) 8-405-7000 or at PLDT Domestic Toll Free 1-800-10-405-7000. ABOUT LANDBANK LANDBANK is the largest development financial institution in the country promoting financial inclusion and digital transformation to advance national development. Present in all 82 provinces in the county, the Bank is committed to provide accessible and responsive services to empower Filipinos towards a better future of inclusive and sustainable development from countryside to countrywide.


LANDBANK and Antonio’s partnership: Business recipe for success

From a single restaurant with 30 employees, Antonio "Chef Tony Boy" Escalante managed to translate his love for cooking into a culinary empire of multiple restaurants across the Philippines with support from LANDBANK. TAGAYTAY CITY – Just like having the right ingredients to create gastronomic experiences, to having an excellent team of chefs in the kitchen, it also takes the right people and partnerships to build a successful restaurant business. This adage rings true for Antonio "Chef Tony Boy" Escalante and the remarkable journey of the Antonio’s Group of Restaurants.  Chef Tony Boy started his career not in the kitchen but in dentistry school. He then traded the dental chair for the open skies, working as a cabin crew member for Philippine Airlines for nearly a decade. However, he was only able to spread his wings and fly when he finally decided to pursue his ultimate passion – cooking. His culinary journey began at the Regency Park Institute of TAFE in Adelaide, Australia, where he honed his skills through various kitchen jobs before returning home to the Philippines. In Manila, he spent three years refining his culinary skills at the prestigious Tivoli Grill in the Mandarin Oriental Manila. In 2002, Chef Tony Boy's culinary dream materialized with the opening of his namesake restaurant in Tagaytay City. The establishment quickly became a hallmark of fine dining, lauded for its exquisite cuisine and impeccable service.  Antonio’s Restaurant soon garnered numerous accolades as one of the country’s most celebrated restaurants. From 2007 to 2014, it consistently won the Best Continental Restaurant Award at Manila's Best Kept Restaurant Secrets Awards. From 2008 to 2013, it was the sole Filipino entry in the Miele Guide's Top 20 Southeast Asian restaurants, even reaching number five in the 2010 edition. 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"With LANDBANK's help, their banking expertise, and the dedication of their employees, we have been able to expand into Metro Manila and other cities. They have been instrumental in realizing our expansion plans," said Chef Tony Boy. Fueled by LANDBANK's commitment to empowering Filipino entrepreneurs, Chef Tony Boy’s story transcends mere culinary success. It's a narrative of how the right ingredients, the right people, and the right partnerships can create a recipe for business excellence. ABOUT LANDBANK LANDBANK is the largest development financial institution in the country promoting inclusive and sustainable development to benefit Filipinos. The Bank is present in all 82 provinces in the country, committed to providing accessible and responsive financial support to key players and industries as part of its broader thrust of serving the nation.